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Legal Services
Walsh & Associates Law
Law Firm Increases Consultation Bookings by 40%
Walsh & Associates is a mid-sized personal injury law firm. They were losing potential clients to competitors who answered the phone faster, especially during evenings and weekends when most accident victims search for legal help.
Industry
Legal Services
Location
Chicago, IL
Team Size
12 attorneys, 8 support staff
Website
walshlawchicago.com
The Challenge
- !35% of intake calls came after business hours
- !Traditional answering service was expensive and low-quality
- !Intake specialists were overwhelmed during business hours
- !Lead qualification was inconsistent
- !Average cost per acquisition was increasing
- !Competitors were capturing leads first
The Solution
- Deployed Akol for 24/7 lead capture
- Created custom intake questions for case qualification
- Set up priority routing for high-value case types
- Integrated with their CRM for automatic lead entry
- Configured consultation scheduling with attorney calendars
- Established emergency escalation for urgent matters
Implementation
1 week from start to full deployment
1
Day 1-2: Initial configuration and CRM integration
2
Day 3-4: Testing with internal calls and refinement
3
Day 5: Soft launch with after-hours calls only
4
Day 6-7: Full deployment including business hours overflow
5
Ongoing: Weekly review of call quality and lead conversion
The Results
40%
More consultations booked
Capturing leads 24/7 dramatically increased bookings
60%
Cost reduction
Compared to previous answering service
$50K+
Additional monthly revenue
From leads that would have been lost
24/7
Lead capture
Never miss another potential client
85%
Lead qualification accuracy
AI asks the right questions consistently
2min
Average response time
Down from 4+ hours with old system
What They Say
"Our consultation bookings increased 40% within the first month. The AI qualifies leads better than our previous answering service and costs a fraction of the price."
Jennifer Walsh
Managing Partner
"The intake quality is remarkable. Every lead comes with complete contact information, case details, and qualification data. Our attorneys can focus on the cases that matter."
Michael Rodriguez
Intake Manager
What's Next for Walsh & Associates Law
- Expanding to handle existing client status calls
- Adding Spanish language support
- Integrating with case management system